Social Media Associate

At Coton Colors Company, we believe in celebrating life’s moments through inspired design and meaningful storytelling. We’re seeking an in-house Social Media Marketing Associate to bring our brand to life across multiple platforms. In this role, you’ll collaborate with our Marketing and Visual Design teams to create engaging content, write compelling captions, schedule posts, and analyze performance. If you’re a creative thinker with strong organizational skills and a passion for building community through social media, we’d love to meet you.

JOB OVERVIEW:
At Coton Colors Company, we believe in celebrating life’s moments through inspired design and meaningful storytelling. We’re seeking a Social Media Marketing Associate to bring our brand to life across Instagram, Facebook, Pinterest, and YouTube. In this role, you’ll collaborate with our Marketing and Visual Design teams to create engaging content, write compelling captions, schedule posts, and analyze performance. If you’re a creative thinker with strong organizational skills and a passion for building community through social media, we’d love to meet you.

DUTIES AND RESPONSIBILITIES (but are not limited to):

• Collaborate with the Marketing team to align social posts with content and marketing plans, ensuring all social content reflects broader brand initiatives and maintains consistency across marketing channels
• Conceptualize and create original content using iPhone photography, videography, and in-platform tools (Reels, Stories, etc.)
• Request assets from the Design team when needed and ensure the creative aligns with post messaging and platform requirements
• Draft captions and post copy that reflect the brand’s tone, visual style, and campaign messaging
• Schedule and publish daily content using tools like Later, ensuring accuracy, visual alignment, and on-time execution
• Maintain consistent formatting, tagging, hashtag usage, and styling across all platforms
• Monitor comments, tags, and direct messages, responding or escalating customer inquiries to the appropriate teams
• Track content performance using platform analytics, compiling regular reports, and sharing actionable insights to inform future content planning
• Stay informed on social media trends, emerging platform tools, and best practices and proactively recommend new ideas or test opportunities
• Support experimentation with content formats, features, and publishing strategies across platforms

REQUIREMENTS:

• College degree in marketing, public relations, advertising, or related field
• Minimum of 2 years of marketing, communications, or social media experience
• Demonstrated experience with social media platforms including Instagram, Facebook, Pinterest, and YouTube
• Experience in:
  • Microsoft applications (Excel, Word, Outlook, PowerPoint)
  • Communication applications (Basecamp)
  • Social media scheduling tools such as Later
  • Analytics platforms such as Google Analytics, Meta Business Suite or native social insights
• Strong writing and grammar skills with an eye for voice and tone
• Portfolio of social media content or campaigns is preferred

KEY COMPETENCIES:

• Strong discernment and ability to create engaging social media posts that adhere to brand standards and maintain consistent brand voice and visual aesthetics
• Creativity and visual awareness in content curation
• Strong time management, planning, and attention to detail
• Ability to manage multiple platforms and projects at once
• Clear and collaborative communication with cross-functional teams
• Flexibility to adapt to evolving trends and campaign priorities
• Familiarity with performance metrics and goal tracking
• Strategic Agility: A forward thinker that sees ahead clearly and can anticipate future consequences and trends accurately

At Coton Colors we celebrate every day.  Even work days.  Be part of the Coton Colors crew, and you'll know what we're talking about. 

The founding principles of Coton Colors can be found resonating through our products, service and experience.

Creative | "Can Do" Attitude | Discerning | Quick, Hardworking & Nimble | Intelligent | Giving |

Hospitable | Shoot the Moon Mentality | Respectful | Trustworthy | Proud | Happy

 Coton Colors also provides these amazing benefits and perks:

• Competitive Compensation
• Comprehensive Medical Insurance
• 401(k) with an ambitious Company Match
• Generous Paid Time Off (PTO)
• Ten (10) Company Paid Holidays, including your Birthday!
• Medical/Maternity Leave
• Crew Discount Program

Visit our Coton Colors Careers Page to learn more.