Paid Media Strategist
Posted 52 minutes ago USD 130,000 - 170,000 / year
Role Description
Job Title : Paid Media Strategist
Location : Edison, NJ (Remote)
Job Description
What You’ll Do
Variable Compensation: This position includes a bonus or variable payout component based on individual and organizational performance. Actual compensation within the range will be dependent upon the individual's skills, experience, performance and internal equity.
Benefits/perks listed below may vary depending on the nature of your employment with LTIMindtree (“LTIM”):
Benefits And Perks
Disclaimer: The compensation and benefits information provided herein is accurate as of the date of this posting.
LTIMindtree is an equal opportunity employer that is committed to diversity in the workplace. Our employment decisions are made without regard to race, color, creed, religion, sex (including pregnancy, childbirth or related medical conditions), gender identity or expression, national origin, ancestry, age, family-care status, veteran status, marital status, civil union status, domestic partnership status, military service, handicap or disability or history of handicap or disability, genetic information, atypical hereditary cellular or blood trait, union affiliation, affectional or sexual orientation or preference, or any other characteristic protected by applicable federal, state, or local law, except where such considerations are bona fide occupational qualifications permitted by law.
Job Title : Paid Media Strategist
Location : Edison, NJ (Remote)
Job Description
What You’ll Do
- As a Paid Media Strategist at LTM Interactive you will lead the development and execution of datadriven audiencefocused media strategies across programmatic search social and emerging digital channels You will collaborate with global teams to manage multimilliondollar budgets optimize campaign performance and deliver measurable business outcomes for clients You will also play a key role in transitioning and scaling inhouse media operations standardizing workflows and driving personalization at scale through advanced analytics and marketing technologies
- Delivered improvements in campaign efficiency ROI and engagement through strategic media planning and optimization
- Successfully transitioned media operations from agencies to inhouse teams managing global execution across regions
- Enabled personalization at scale using platforms like The Trade Desk DV360 SA360 etc
- Established scalable frameworks and reporting systems using tools such as Qlik Sense SFMC Datorama or Google Analytics
- Consistently exceeded client KPIs and contributed to longterm digital marketing transformation initiatives
- 5-7 years of experience in digital media strategy programmatic advertising and audience targeting
- Deep expertise in DMPs CDPs Clean Rooms DSPs and crosschannel media platforms
- Proven leadership in managing global teams and multimilliondollar media budgets
- Strong analytical skills with experience in attribution modeling campaign measurement and optimization
- Certifications in Google Facebook or Microsoft digital marketing platforms
- Educational background in Marketing Innovation and Design Thinking from recognized institutions
Variable Compensation: This position includes a bonus or variable payout component based on individual and organizational performance. Actual compensation within the range will be dependent upon the individual's skills, experience, performance and internal equity.
Benefits/perks listed below may vary depending on the nature of your employment with LTIMindtree (“LTIM”):
Benefits And Perks
- Comprehensive Medical Plan Covering Medical, Dental, Vision
- Short Term and Long-Term Disability Coverage
- 401(k) Plan with Company match
- Life Insurance
- Vacation Time, Sick Leave, Paid Holidays
- Paid Paternity and Maternity Leave
Disclaimer: The compensation and benefits information provided herein is accurate as of the date of this posting.
LTIMindtree is an equal opportunity employer that is committed to diversity in the workplace. Our employment decisions are made without regard to race, color, creed, religion, sex (including pregnancy, childbirth or related medical conditions), gender identity or expression, national origin, ancestry, age, family-care status, veteran status, marital status, civil union status, domestic partnership status, military service, handicap or disability or history of handicap or disability, genetic information, atypical hereditary cellular or blood trait, union affiliation, affectional or sexual orientation or preference, or any other characteristic protected by applicable federal, state, or local law, except where such considerations are bona fide occupational qualifications permitted by law.
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