Media Planner (Strategy & Planning)

Posted 1 hour ago
Razorfish
Company Description

Hi there—at Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record.

Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what’s coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn’t be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence.

If you’re motivated to work alongside top performers, push the boundaries of what’s possible, and help define where technology, business, and marketing are headed next—this is the place to do it.

Join us at razorfish.com.

Overview

The Media Planner (Planning & Strategy) is to be the day-to-day steward on media communication for an assigned brand, including budget control and flow of digital media activity. They will be required to develop and maintain a strong knowledge of client business and apply online media understanding to help deliver against the client’s objectives. The Planner will work closely with the Supervisor in the development and communication of all media recommendations, and be responsible for management, oversight, and priority setting for Associates.

Responsibilities

  • Assist the Supervisor in development of digital media plan options and recommendations
  • Maintain accurate budget control and flow of media activity and update client on timely/consistent basis
  • Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
  • Demonstrate proficiency with systems/tools (MRI, MediaTools, ComScore)
  • Gather and analyze appropriate research to provide sound, strategic, consumer-focused digital media recommendations
  • Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being met
  • Ensure proper execution of digital media plans by monitoring buys/schedules
  • Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
  • Demonstrate creativity and agility when problem solving
  • Deliver POVs/position papers on key client issues and/or client opportunities
  • Prepare media authorizations per approved plans/project requests

Qualifications

  • 2-3+ years of experience supporting digital and traditional media campaigns, ideally at an agency
  • MediaTools knowledge is a must
  • Familiarity with competitive systems (AdViews, Kantar, etc.) and research tools (MRI, Comscore, etc.)
  • Strong proficiency in Excel
  • Strong communication and presentation skills
  • Professional, with strong teamwork skills
  • Passionate about finding effective solutions to problems
  • Adept at time management and handling shifting priorities

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources.

Our Best-in-class Wellness And Benefits Offerings Include

Paid Family Care for parents and caregivers for 12 weeks or more

Monetary assistance and support for Adoption, Surrogacy and Fertility

Monetary assistance and support for pet adoption

Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance

Tuition Assistance

Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

Matching Gifts programs

Flexible working arrangements

‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $60,800.00 - USD $93,600.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/20/2026.
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