Marketing Coordinator- Eataly Boston
Company Description
Eataly is the world’s largest artisanal Italian food and beverage marketplace! Eataly is not a chain; each Eataly is different, with its own character and own theme – but all with the same aim... for our guests to:
The Marketing Coordinator supports the execution of the marketing plans in the Boston stores. Not limited to events, education, community relations, and graphics. Reports directly to the Director of Store Operations.
Qualifications
Benefits and Perks
Eataly is the world’s largest artisanal Italian food and beverage marketplace! Eataly is not a chain; each Eataly is different, with its own character and own theme – but all with the same aim... for our guests to:
- EAT authentic Italian food at our restaurants, cafés and to-go counters
- SHOP a selection of high-quality Italian, local and homemade products
- LEARN through our classes and our team’s product knowledge
The Marketing Coordinator supports the execution of the marketing plans in the Boston stores. Not limited to events, education, community relations, and graphics. Reports directly to the Director of Store Operations.
- Working with Director of Brand – East Coast to ensure the defined strategies and initiatives are correctly executed within the Boston store according to the agreed upon timelines, budgets and goals.
- Ensures in-store communication is up to standard and follows the brand guidelines.
- Utilizes the tools and systems provided to support signage production as needed and oversees in-store installations (signage, visual merchandising, etc).
- Supports Social Media team to produce store-related social media content when needed, from copy to images (ie. Photoshoots).
- Works with Social Media team to ensure marketing and events initiatives are properly promoted by providing needed details and content.
- Collaborate to manage relationships with celebrity chefs, business partners, producers, and local organizations
- Supports administrative tasks such as regularly compiling and tracking data on marketing initiatives and activations
- Works with the Events & Education and store teams to plan and execute in-store and off-site public events.
- Support Events & Education team with execution of La Scuola consumer programming as needed.
- Coordinates with in-store departments to organize demos with producers.
- Performs other duties as required or assigned.
Qualifications
- Bachelor’s degree in business or marketing preferred.
- 2+ years of experience in marketing.
- Event planning experience is considered an asset.
- Experience in the food and beverage industry is preferred.
- Exceptional verbal and written communication skills and relationship-building skills.
- Excellent organizational, project management and time management skills.
- Outstanding professional communication and editorial skills.
- Advanced knowledge of Microsoft Office.
- Knowledge of Eventbrite, OpenTable platform is considered an asset.
- Knowledge of and contacts in the Boston food industry is considered an asset.
Benefits and Perks
- Medical, Dental, Vision Insurance
- Paid Time Off
- Paid Parental Leave
- 401K with match or RRSP
- Free family meal daily
- Discounts at Eataly
- Classes on products and Italian cuisine
- Referral bonus program
- and more!
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