Creative Marketing Director
Posted 3 hours ago USD 50,000 - 60,000 / year
Bud Cross Ford is seeking a hands-on, highly creative Creative Marketing Director to lead content production, strengthen our digital presence, and shape the visual identity of our dealership.
If you’re someone who loves creating — video, graphics, photography, social content, and campaign ideas — this role offers full creative freedom and the opportunity to leave a real mark on a trusted Texas brand.
What You’ll Do (Primary Creative Responsibilities)
If you’re someone who loves creating — video, graphics, photography, social content, and campaign ideas — this role offers full creative freedom and the opportunity to leave a real mark on a trusted Texas brand.
What You’ll Do (Primary Creative Responsibilities)
- Produce high-quality videos, graphics, and photos for social media, web, advertising, and in-store branding
- Manage and grow all social channels (Facebook, Instagram, TikTok) through consistent, engaging content
- Build and execute monthly content calendars with new ideas and themed campaigns
- Shoot and edit content for vehicle highlights, events, promotions, and community involvement
- Maintain brand consistency and elevate the dealership’s visual presence
- Create event graphics, highlight reels, recap videos, and real-time social storytelling
- Capture photos/videos for new and pre-owned inventory
- Design and oversee in-store creative displays, seasonal themes, and showroom décor
- Manage relationships with digital vendors and service providers
- Assist with Google Ads, Meta Ads, and other digital ad campaigns
- Maintain and update website content (banners, specials, graphics, inventory media)
- Track content performance and adjust creative strategy for growth
- Support events, giveaways, community partnerships, and dealership promotions
- A creative powerhouse with strong skills in video editing, photography, and design
- A proactive self-starter who works well independently and thrives on bringing ideas to life
- Detail-oriented with high standards for quality and storytelling
- Passionate about social media trends, short-form content, and visual branding
- Comfortable managing multiple projects in a fast-paced environment
- Strong communicator who can collaborate across departments
- Proven experience in content creation, video editing, and digital media
- Proficiency with Adobe Creative Cloud or similar creative tools
- Experience managing and growing social media pages
- 2-4 years of creative, marketing, or media production experience
- Automotive or retail marketing experience
- Knowledge of Google Ads, Meta Ads, or SEO
- Skills with Canva, CapCut, or similar quick-turn tools
- Competitive salary
- Health, dental, and vision insurance
- 401(k)
- Paid time off and holidays
- A supportive, family-owned environment
- Creative freedom and room to grow the brand
- All necessary tools and equipment provided
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