Digital Marketing Specialist

Digital Marketing Specialist – Creator Collective & Affiliate (Maternity Cover) January 2026 – September 2026

Overview

A global marketplace is seeking a Digital Marketing Specialist to support its creator and affiliate programs. This role focuses on recruiting and onboarding creators and affiliates, driving engagement and performance, and supporting cross-channel marketing initiatives. You’ll also play a key role in sourcing creators for Paid Social content and maintaining a strong pipeline of high-performing user-generated content.

This role requires 3–5 years of experience in affiliate marketing, influencer marketing, and paid social, along with a strong understanding of attribution and program performance metrics.

Responsibilities

Creator Program (Direct)

• Work with internal partners to identify insights that can be shared with creators
• Test and validate performance of regional strategies ahead of global expansion
• Align with Paid Social teams on content and creator strategy for international markets
• Collaborate with agency partners to identify high-quality creator leads and test recruitment approaches
• Use learnings from prior campaigns to scale creator recruitment globally
• Join cross-functional meetings to stay connected to end-to-end marketing initiatives
• Support multi-channel campaign alignment across in-house creator programs, external networks, and paid advertising
• Partner with international teams to address market-specific needs
• Manage high-touch creator outreach and recruitment
  
  

Creator Program (Indirect)

• Identify and evaluate opportunities with external creator networks
• Manage communications with creators across inboxes and internal channels
• Track gift card redemptions, purchases, and overall fulfillment
• Support incentive programs, placements, coupon code distribution, and promotional activities
• Submit collateral requests to creative teams when needed
• Maintain strong relationships with third-party creator networks
  
  

Affiliate Program

• Source creator and partner content for use in Paid Social campaigns
• Assist with contests, giveaways, and seasonal incentive programs
  
  

Analytics + Legal

• Coordinate with analytics and legal partners to prioritize needs, align on requirements, and maintain compliance
  
  

Email Marketing (Braze)

• Lead monthly syncs with cross-functional partners to align on email calendar and content
• Support audience and campaign setup within Braze
• Review email previews and ensure accuracy before deployment
  
  

Paid Social Support

• Source and cast creators for TikTok, Pinterest, YouTube, and Meta ad campaigns
• Vet creators based on performance data, trends, and platform insights
• Stay up-to-date with social trends, cultural moments, and viral content opportunities
• Manage creator relationships from outreach to contracting and creative briefing
• Align with Paid Social leads on content calendars and quarterly needs
• Build creator relationships in international markets for upcoming expansion
• Coordinate paid creator opportunities through internal tools
• Support content sourcing and creator management to maintain a consistent pipeline for paid media
  
  

**We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, ethnic origin, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.**