Marketing Media Manager, North American Stores Offsite Marketing

Description

North America Stores Marketing helps customers discover and engage with relevant deals and promotions across categories through onsite and offsite marketing. We do this by combining technology, science, innovation, marketing and creativity to build customer-facing communications alongside advanced tools for marketers.

We are seeking a motivated, entrepreneurial, and data-driven Marketing Manager to own Paid Media executions, primarily Display Ads. In this role, you will lead the strategic development and execution of display campaigns for seasonal events, cross-category collections, deals and other programs, driving customer engagement and revenue growth.

The successful candidate for this role has experience owning cross-functional digital media programs, making data-driven decisions, and influencing others.

• You must be able to work at the strategic level (generating bold and innovative ideas for growth) and at the tactical level (executing paid media campaigns, improving/automating processes, analyzing metrics, and solving problems).
• You are a self-starter and possess strong analytical skills and thrive working among a broad, diverse set of stakeholders.
• You leverage strong organizational and project management skills and have a track record of delivering quality work.
  
  

Key job responsibilities

• Manage end-to-end paid marketing strategy and execution for paid media channels; partnering with Events, Deals, creative, Ads and other cross-functional teams to execute and optimize campaigns.
• Monitor and analyze paid media metrics to evaluate campaign performance, optimize strategies, maximize audience engagement, and develop new metrics to demonstrate value and business impact of our media tactics.
• Report on campaign efficacy (scale and efficiency), conduct analysis of business opportunities to meet and exceed goals, and report on progress to leadership.
• Identify opportunities for automation and partner with relevant stakeholders to drive automation and related mechanisms and processes.
  
  

Basic Qualifications

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building and optimizing multiple, simultaneous marketing campaigns
• Experience managing or working within cross-functional marketing and creative teams
• Experience delivering paid media campaigns spanning TV, print ads and digital/social channels
• Experience across affiliate marketing, PPC, SEM and social media advertising
  
  

Preferred Qualifications

• Experience in multi-territory campaign management
• Experience in digital marketing and content production timelines and process
  
  

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.


Company - Amazon.com Services LLC

Job ID: A3083141